Marketing Generalist - KAGE Innovation - Osceola, WI

Job Description:

Job purpose

The Marketing Generalist will perform all marketing functions including communications, media, and advertising materials to effectively market our company’s products and brand to our customers and prospects. As an emerging leader, you will research competitors and identify market trends. Working collaboratively with creative team you will establish and carry-out the company’s vision for our products and our brand design. You will progressively take on more responsibility to drive the marketing for Kage. Our ideal candidate will strive for a leadership role with a team of people.

Duties and responsibilities

• Assist with marketing-related copy for internal and external use and help design valuable content, from guides and presentations to videos and infographics.
• Write copy for marketing and communication material, including press releases, infographics and social media posts.
• Coordinate with team members to gather images, logos, stats and content to use in various creative projects.
• Graphic design and production of promotional materials including print, digital and video production.
• Research and recommend new ideas for strengthening the KAGE brand. Assist department leads with updating and maintaining social media communications for the company; meet weekly with leadership to ensure marketing KPI’s are being met.
• Assist with the coordination of company events including but not limited to; tradeshows, chamber events, open houses and lunch and learns.
• Assists with the development of niche market strategies.
• Collaborate with management to translate business goals into unique brand and product experiences.

Qualifications

• Education: Bachelor’s Degree preferred, or 4+ years’ work experience or equivalent in related field.
• Demontrated analytical skills and aptitude
• Demonstrated experience in product photography and video.
• Demonstrate hands-on skills in the latest Photoshop, Illustrator, InDesign, Premier, WordPress etc.
• Experience working in website development and management preferably in WordPress, WordPress plugins and Magento.
• Strong working knowledge of Microsoft Office Suite, including Internet Explorer, Outlook, Word, PowerPoint, and Excel.
• Excellent communication skills, including excellent listening skills.
• Strong customer service skills and ability to work in a dynamic team environment.
• Ability to work in a fast-paced multitask environment.
• Experience as a Creative Assistant or Marketing Assistant a must.
• Possess understanding of multimedia design and experience building files for both print and digital.
• Ability to manage multiple projects and remain flexible through multiple revisions while keeping a keen attention to detail.

Working conditions

This position will be subject to extended periods in a seated position. Regular evening and weekend work in certain seasons are necessary, including differential shift work and occasional working outdoors.

Physical requirements

This is most commonly in a typical office setting. Ability to work outdoors in cold weather conditions.

Direct reports

currently none

Job Type: Full-time

Pay: $55,000.00 - $65,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Education:

• Bachelor's (Preferred)

Experience:

• Adobe Design Products: 2 years (Preferred)
• Photography: 1 year (Required)
• General Marketing: 2 years (Required)
• Video production: 1 year (Required)
• Leadership: 1 year (Preferred)
• Social media marketing: 2 years (Preferred)

Work Location:

• One location

Company's website:

• Kageinnovation.com

Company's Facebook page:

• https://www.facebook.com/kageinnovation/

Benefit Conditions:

• Waiting period may apply
• Only full-time employees eligible

Work Remotely:

• No