Strategic Account Development Manager

IMPLAN is the world's most trusted economic impact modeling SaaS company headquartered in Huntersville, NC.  IMPLAN enables consultants, governments, academic researchers, economic development organizations, and companies to understand economic impacts – and most importantly, how to leverage them.

We have been around for over 40 years and are entering the next phase of growth fueled by our cloud software platform. Reception has been exceptional, we have an excellent lead investor, and we are ready to accelerate!

Job Summary:

The Strategic Account Development Manager drives revenue growth by identifying, engaging, and developing relationships with high-value prospects and key accounts within IMPLAN’s target markets and verticals. The role focuses on building a robust outbound pipeline, positioning IMPLAN’s economic impact solutions as essential to strategic decision-making across industries.

The manager proactively researches and prioritizes accounts, executes account-based outreach strategies, and collaborates closely with marketing, sales, and leadership teams to align messaging and go-to-market tactics. They qualify opportunities, nurture executive-level relationships, and create pathways for long-term partnerships by understanding client objectives and connecting them to IMPLAN’s capabilities.

This position is accountable for consistently achieving pipeline creation and meeting-completion goals, while upholding IMPLAN’s reputation as a trusted advisor in economic analysis. The manager uses data-driven insights, consultative selling skills, and strategic planning to convert interest into meaningful opportunities. The role is critical in expanding IMPLAN’s market presence, accelerating sales performance, and ensuring a high level of engagement and urgency across target verticals.

Primary Responsibilities

Identify and prioritize high-value target accounts within IMPLAN’s key verticals using data-driven research and market insights.

Develop and execute multi-channel outbound prospecting strategies to engage decision-makers and influencers at strategic accounts.

Build and nurture strong relationships with executives and stakeholders to understand their objectives and align IMPLAN’s solutions to their needs.

Qualify prospects thoroughly to ensure alignment with IMPLAN’s ideal customer profile and revenue objectives.

Schedule and complete discovery meetings with target accounts to generate qualified pipeline opportunities.

Collaborate closely with marketing, sales, and leadership teams to align messaging, outreach sequences, and go-to-market strategies.

Maintain accurate and timely records of all account activities, opportunities, and progress within HubSpot and related tools.

Leverage account-based marketing campaigns, LinkedIn Sales Navigator, ConnectAndSell, and personalized outreach to drive engagement.

Monitor pipeline metrics and conversion rates, and adjust strategies to consistently meet or exceed monthly and quarterly goals.

Provide feedback on prospect messaging, market trends, and competitive intelligence to enhance overall go-to-market execution.

Represent IMPLAN professionally and knowledgeably at industry events, webinars, and meetings to expand brand awareness and credibility.

Uphold a sense of urgency, accountability, and continuous improvement to drive revenue growth and team success.

Required Skills & Experience

Demonstrate proven success in outbound prospecting and strategic account development within B2B SaaS or data-driven solution environments.

Possess strong consultative selling and business development skills to engage and influence executive-level decision-makers.

Exhibit excellent written and verbal communication skills to craft clear, persuasive, and tailored outreach messages.

Show expertise in using CRM systems (e.g., HubSpot) to manage pipeline, track activities, and report on performance.

Apply advanced proficiency with LinkedIn Sales Navigator, account-based marketing tools, and multi-channel outreach platforms.

Display strong research and analytical skills to identify target accounts, uncover business challenges, and align solutions effectively.

Maintain exceptional organizational and time management skills to handle multiple priorities and meet deadlines consistently.

Operate with a high level of self-motivation, urgency, and accountability to achieve and exceed pipeline creation goals.

Collaborate effectively with cross-functional teams, including marketing, sales, and leadership, to align strategies and deliver results.

Adapt quickly to changing priorities, market dynamics, and feedback while maintaining focus on long-term objectives.

Demonstrate resilience and a growth mindset to overcome challenges and continuously improve performance.

Required Education

Bachelor’s Degree

What We Offer

At IMPLAN, we have crafted a collaborative and welcoming workplace focused on achieving the specific goals laid out by our community. We are always seeking agile, engaged, and high caliber people to join our team. We are a fully remote company with the option to work from our Huntersville, NC office. We offer company social outings and a workweek that ends at 3 p.m. on Fridays. Benefits offered include:

Medical, Dental, Vision, Short & Long Term Disability, and Basic Life insurance
Flexible Spending Accounts
2Retirement 401k plan with Company Match
Gym Membership Reimbursement
Paid Time Off and 10 Company Paid Holidays

Physical Requirements

Prolonged periods of sitting at a desk and working on a computer.

Other

IMPLAN is a remote workplace. This role requires occasional travel to our Huntersville, NC office or other locations for team meetings and client visits.

All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veterans status, or other legally protected status.